Digital advertisers are increasingly turning to social networking sites as a way of reaching consumers, new research has indicated, revealing that telecommunication brands are the hardest working companies in this sphere. Figures from the latest comScore Ad Metrix have shown that, for August, 13. It emerged that all age demographics were reached by a percentage of this type of online PR , with 15 to 24-year-olds proving to be the highest indexing segment. Managing director with comScore in Europe Mike Read observed that those who do not attempt to use these channels in their strategies "may be missing a significant opportunity". This point of view was recently upheld in a report by freshbusinessthinking. News brought to you by ClickThrough – experts in SEO, Pay Per Click Services , Multilingual Search Marketing and Website Conversion Enhancement services. read more

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